What's the Difference Between Branding Portraiture and Headshots

At first glance, branding portraits and headshots might seem interchangeable — they both involve head-turning professional images of you. But, they serve different purposes and tell different kinds of stories. Understanding the difference can help you choose the right session for your needs (or decide if you need to do both!).

The key thing to know is that whether you are looking for a branding photo session, which is a more customized and full photography session, or a headshot, which typically can be executed in shorter, less customized photo session, the results should always focus on you and capturing you at your best.

When You Want to Consider a Headshot Mini-Session

When you think of a headshot, most people instantly think of clean, simple, and polished. A headshot is typically a close-up image focused on your face, can includes your shoulders and keeps you – the subject -  as the main focus of the image. It’s meant to introduce you at a glance and can be perfect for use on LinkedIn, at speaking engagements, in corporate directories, or even on business cards. The goal is to capture the essence of who you are through photography so you can present yourself as the confident, approachable, and professional badass you are.

When You Want to Consider Branding Portraiture

Branding portraiture is a more in-depth, custom session designed to visually represent who you are, what you do, and what makes your brand unique. Here’s where you get the chance to tell your brand story through images. If you want to attract an elevated clientele, you need an elevated brand. Professional branding photography does this and more.

 These portrait sessions often include a mix of full-body, lifestyle, behind-the-scenes, and/or environmental shots styled with intention and infused with personality. The goal is to compile a collection of images that visually tell your brand story so you can build better connections with your audience.

Unsure What Photography You Need? Contact Us.

Headshots and branding portraits can both elevate your brand but are generally used for different purposes. Headshots are your digital handshake—classic and classy; branding portraits are your voice, vibe, and value.

If you need to update your professional photography, get in touch with us at Valentina Portraiture. We’re here to capture your best self and give you the experience of a lifetime while we’re at it.